A trade mark is a sign distinguishing one individual’s goods or services from those of others. The trade mark may comprise letters, digits, words, figures, signals, or a combination thereof, in two or three dimensions. Trade marks are used by an enterprise to identify products or services, and distinguish them from products or services made, sold, or provided by others.

According to the Israeli law, a criteria for acceptance of a trade mark is distinctiveness, i.e. the trade mark must be capable of distinguishing one trader's goods or services from those of another's trader.

A registered trade mark provides the owner the exclusive right to use that mark and to license other parties to use that mark. Any person using the mark without the authority of the registered owner is in infringement of the registration and as such may be prosecuted by the courts.

The Israeli law distinguishes between a trade mark, service mark, certification mark, collective mark.

A registered trademark is valid for 10 years from its filing date. Afterwards the trademark has to be maintained by paying a fee thereof every 10 years.

Israel is a member of most major international treaties on trademark rights, including:

  • Paris Convention for the Protection of Industrial Property, Stockholm revision (1967).
  • Madrid Agreement for the Repression of False or Deceptive Indications of Source on 
  • Goods (1891); Lisbon revision (1958); Stockholm revision (1967).
  • Nice Agreement Concerning the International Classification of Goods and Services for the Purposes of the Registration of Marks (1957); Stockholm revision (1967).
  • Lisbon Agreement for the Protection of Appellations of Origin and their International Registration (1958); Stockholm revision (1967).
  • Madrid Protocol Convention for International Trademarks

 We can assist you with the following:  

  • Pre-registration searches and consulting
  • Preparation, filing and prosecution of Israeli applications  
  • Preparation, filing and prosecution of foreign applications (In cooperation with our associates)
  • Renewals and restorations  
  • Infringement opinion